What challenges are small businesses facing during the COVID-19 outbreak? Some of these firms have only enough cash to last a few days. So how can international players work together to help small businesses adapt quickly, in practical ways?
In this episode, we talk to John Denton, Secretary General of the International Chamber of Commerce – which represents more than 45 million companies in over 100 countries – about key actions to take to tackle the challenges of small businesses now and beyond COVID-19.
Learn more here about how the International Trade Centre provides training and guidance to support small businesses during COVID-19!